Terms of Service

1. Definitions

In these terms of service, "Platform" means the intusell.com website operated by LORD BROTHERS ULUSLARARASI İTHALAT İHRACAT MADENCİLİK TİCARET LİMİTED ŞİRKETİ ("inTusell") and all related services; "User" means the natural or legal person who registers with the platform and makes use of the services; "Service" means the artificial intelligence powered sales automation tools, messaging integrations, CRM and analytics features offered by the platform; "Subscription" means the paid or free service plan selected by the user; "Content" means all data, documents and information uploaded by the user to the platform.

2. Scope of Service

inTusell provides businesses with an artificial intelligence powered multi-channel sales automation service. The platform covers the following core services:

• AI-powered automated messaging via WhatsApp Business, Instagram DM and the web widget
• Knowledge base creation and artificial intelligence training (PDF, Excel, text, URL)
• Customer relationship management (CRM) and lead scoring
• Appointment management and Google Calendar integration
• Real-time analytics and reporting
• Campaign management and template messages
• API access and webhook integrations (depending on the plan)

inTusell reserves the right to change, extend or limit the scope of the service upon prior notice.

3. Account Creation

In order to use the platform you must create an account with a valid e-mail address. You are responsible for ensuring that the information you provide during account creation is accurate, current and complete. Each user may create only one account. You are responsible for the security of your account information and for all transactions carried out through your account. Should you notice unauthorised access to your account, you must immediately notify hi@intusell.com. Individuals under the age of 18 may not register with the platform.

4. Payment, Refund and Cancellation

inTusell operates with subscription plans offering different feature and capacity levels. Prices are set in USD; the TRY amount is updated weekly (every Monday) at that week’s exchange rate and includes 20% Turkish VAT. The card is charged the amount shown. For subscriptions, a new TRY price takes effect from the next billing period. The amount charged to your card is the amount shown at checkout. For payments in Turkish lira, 20% Turkish VAT is included in that amount and shown separately on the invoice; no tax is added on top. Payments in US dollars from abroad carry no VAT. Payments are collected through the iyzico infrastructure with 3D Secure; card details are not stored on inTusell servers and are protected by the iyzico tokenisation service.

4.1 Plans and Billing

Current plans: Starter ($49/month), Growth ($119/month), Scale ($289/month), Business ($559/month) and Enterprise (by quote). Enterprise: the Business base ($559/mo, $447/mo billed yearly; 7,000 AI replies + 180 voice min) plus $125/mo for every extra 2,500 AI replies ($100 billed yearly); after the 180 included minutes, extra voice packs are $0.39/min. Sold by quote. On Enterprise, storage and call training limits are the same as Business; token and API limits grow with the purchased reply blocks at the Business ratio. Increases beyond these are set in the quote. A 20% discount applies to all plans on annual payment. Subscriptions are billed on a monthly or annual basis and renew automatically at the end of the selected period. On annual payment, Starter and Growth are billed once for the full year, while Scale and Business are billed at the discounted annual rate every 30 days; these plans carry no minimum-term commitment. For a detailed comparison, please review the pricing page.

4.2 Trial Period

New accounts start with a 14-day free trial. If no plan is chosen by the end of the trial, the account is not closed; it moves to the Free plan. On the Free plan the inbox, contact cards, appointment calendar and order records keep working; the AI replies to 50 messages a month and a short "Powered by inTusell" line appears under AI replies. Automations such as follow-up messages, appointment reminders and confirmations, no-show messages, campaigns, scheduled sends, win-back, birthday and payment reminders are not sent to customers on the Free plan. The Free plan includes 1 WhatsApp line; extra lines cannot be purchased and there are no voice minutes. The Free plan is not a plan you buy; it only applies once a trial or paid period ends. All features turn on as soon as a plan is chosen; no data is deleted.

4.3 Message Limit

A monthly message quota is defined for each plan. When the quota is exhausted the AI does not respond (hard block). There is no purchase of an additional message package; to continue, it is necessary to move up to a higher plan. Upon upgrade the quota increases immediately and the AI resumes within seconds. At the 80% and 100% thresholds a dashboard banner warns the user in advance. At the beginning of the month the quota is reset automatically; unused quota does not carry over to the following month. The Free plan's monthly quota is 50 messages and the same rule applies; even when the quota is used up, incoming customer messages keep being recorded in the dashboard.

4.4 Voice Minutes

After the plan's included minutes, voice AI continues with extra minute packs at $0.45/min: 100 min $45 · 300 min $135 · 1,000 min $450. With no minutes left, voice AI takes no new calls. Voice AI has a single rule: the plan's included minutes first, then extra minute packs at $0.45/min ($0.39/min on Enterprise). There is no separate monthly voice add-on. On top of the plan quota, a one-off voice minute package may be purchased. Top-up minutes do not expire; they are drawn down as they are used, and a price change does not affect minutes already purchased.

4.5 Extra WhatsApp Line

Every plan includes 1 WhatsApp line; Instagram, web chat and other channel types are not charged. Extra WhatsApp lines can be added at $19/month per line, up to 10 lines in total. An extra line is charged to your saved card for a full period as soon as it is added (no proration) and renews automatically every 30 days. Reducing the number of lines takes effect at the end of that period; the paid period is not refunded. If 3 renewal charges fail in a row, the extra lines are closed. Extra lines cannot be purchased on the Free plan; choose a plan first.

4.6 Cancellation and Refund

The subscription can be cancelled at any time from the dashboard. Cancellation takes effect at the end of the current billing period, and the subscription remains active until then; payments made within the period are not refunded. Throughout the period all features remain available; at the end of the period the plan closes and the account moves to the Free plan (see 4.2), while incoming messages and all records stay in the dashboard. A user who has cancelled may reverse the cancellation before the period ends using the "Resume Subscription" (resume) button. One-off voice minute packages are not refunded but have no expiry date. When the main plan ends, extra WhatsApp lines are not renewed either.

4.7 Failed Payment Situations

When automatic collection fails, the system makes 3 attempts (day 0, day 1, day 3) and provides notification by e-mail at each attempt. While attempts are running the account is in the past_due state and the user is asked to update their card. If the final attempt also fails, the account moves to the Free plan (see 4.2). If a later charge succeeds, the plan and its limits are restored.

Price changes are notified at least 30 days in advance. The price does not change within the current period.

5. Intellectual Property

The platform, software, design, logo, content and all related intellectual property rights belong to inTusell. The user is granted a limited, non-exclusive, non-transferable licence conferring the right to use the platform for the duration of the subscription. Intellectual property rights over the content uploaded to the platform by the user remain with the user. inTusell has the right to process this content solely for the purpose of providing the service. Reverse engineering or decompiling the platform, or attempting to extract its source code, is strictly prohibited.

6. Data Processing

The processing of user data is carried out within the scope of our Privacy Policy and our KVKK Privacy Notice. With respect to end-customer data collected through the platform, the user is the data controller (the organisation); inTusell processes this data in the capacity of data processor, upon the user's instructions. The distinction of roles is defined in §1 of the KVKK Privacy Notice.

6.1 Artificial intelligence providers

The platform uses Anthropic, OpenAI and Google technologies for artificial intelligence services. Content is transmitted to these providers solely in order to provide the service (such as generating the response, summarising the document, converting the voice note into text). inTusell does not use customer content for the purpose of training or fine-tuning artificial intelligence models and does not give it to third parties for this purpose. The list of providers and which data goes to each of them for which purpose are enumerated in §5 of the KVKK Privacy Notice.

6.2 Learning and improvement

The platform improves the user's own assistant from the user's own data: sales notes, correction rules and pattern records extracted from won conversations are kept solely within that user's account and are not transferred to other users.

Beyond this, contribution to a platform-wide pattern pool is OFF BY DEFAULT. No data is written to this pool unless the user explicitly turns this setting on. When the setting is turned on, two contribution paths come into play:

• Sales pattern records: Only short classification labels are written: sector, objection type, tactic used, outcome and counters. Customer message text is not written
• Campaign templates: High-performing campaign text is generalised by an artificial intelligence model into a reusable template with placeholders (for example {{name}}); before it is saved, telephone, e-mail, IBAN, identity number and card information patterns are masked and references to the source campaign are severed. Even so, the output text of this path is based on the user's own campaign language

For detailed information please review our Privacy Policy and our KVKK Privacy Notice.

7. Limitations of Liability

inTusell does not guarantee that the platform will operate uninterrupted and error-free. It accepts no liability regarding the accuracy, completeness or suitability of the responses generated by artificial intelligence. The results of sales carried out through the platform are the responsibility of the user. inTusell's total liability may not exceed the subscription fee paid by the user in the last 12 months. No liability is accepted for indirect damages, loss of profit, loss of data or damage to reputation. No liability is accepted for disruptions arising from force majeure events (natural disaster, war, internet infrastructure problems, etc.).

8. Service Continuity

inTusell targets 99.5% uptime on a monthly basis. Planned maintenance work is notified at least 24 hours in advance. The live service status is shown at intusell.com/status.

9. Termination

The user may cancel their subscription at any time. Cancellation takes effect at the end of the current billing period. inTusell reserves the right to suspend or terminate the account in the following cases:

• Breach of the terms of service
• Use of the platform in unlawful activities
• Infringement of the rights of third parties
• Failure to fulfil payment obligations
• Misuse of the platform or intentionally exceeding the limits of the subscribed plan

The expiry of the subscription or the suspension of the account does not on its own lead to the deletion of data: the account moves to the free/expired state, AI responses stop but the records are preserved, so that when a new plan is selected, operation continues from where it left off. You may download your data at any time using the Download My Data (JSON) function on the Panel > Settings screen. Permanent deletion of data takes place only upon an explicit deletion request (Panel > Settings > Delete tenant or hi@intusell.com). The request is processed by a job that runs daily; the start of destruction may take up to 24 hours and cannot be reversed. Invoice and financial records subject to a statutory retention obligation are retained for the period stipulated in the legislation despite the deletion request.

10. Dispute Resolution

Disputes arising from these terms shall first be sought to be resolved by amicable means. Should no resolution be reached, the Istanbul Courts and Enforcement Offices shall have jurisdiction. This agreement is subject to the laws of the Republic of Türkiye.

11. Amendments

inTusell reserves the right to amend these terms of service upon prior notice. Material changes are announced to users by e-mail and by in-platform notification at least 30 days before they take effect. Your continued use of the platform after the changes means that you accept the updated terms.